Your personal data will be used to process your order, support your experience throughout this website, and for other purposes described in our privacy policy.
Privacy Policy
Effective Date: 11 March 2025 Last Updated: 28 April 2026
1. Introduction
Truva Naturals is a brand of Nirvana Synergy Company Limited, a consumer health company incorporated in Nigeria and located in Lagos, Nigeria.
This Privacy Policy explains how we collect, use, store and protect your personal information when you visit truvanaturals.com, place an order, contact us or interact with us in any way. By using our website or purchasing from us, you agree to the terms of this policy.
We take your privacy seriously. We do not sell your personal information to third parties, and we will never use it in ways you would not reasonably expect.
2. Information We Collect
Information you give us directly When you place an order, create an account, fill in a health quiz, contact us or sign up for our newsletter, you may provide us with your name, email address, phone number, delivery address and payment details.
Information collected automatically When you visit our website, we automatically collect certain technical information including your IP address, browser type, device type, pages visited, time spent on the site and how you arrived. This is collected through cookies and similar tracking technologies.
Information from third-party platforms If you interact with our adverts or pages on Facebook, Instagram, TikTok or WhatsApp, those platforms may share limited interaction data with us in accordance with their own privacy policies.
3. How We Use Your Information
We use the information we collect to:
- Process and fulfil your orders and send you delivery updates
- Communicate with you about your purchase, enquiry or complaint
- Send you health tips, product updates and promotional offers where you have given us permission to do so
- Personalise your experience on our website
- Improve our products, website and customer service
- Comply with legal and regulatory obligations
- Prevent fraud and protect the security of our platform
We do not use your information to make automated decisions that significantly affect you, and we do not build profiles for sale to third parties.
4. Legal Basis for Processing
We process your personal data on the following legal bases:
- Contract: To fulfil an order you have placed with us
- Legitimate interest: To improve our services, prevent fraud and communicate with existing customers
- Consent: To send marketing communications where you have opted in
- Legal obligation: Where we are required to retain records by Nigerian law or regulatory bodies
5. Cookies and Tracking Technologies
Our website uses cookies — small text files stored on your device — to make the site function properly and to help us understand how visitors use it.
The types of cookies we use include:
Essential cookies — Required for the website to function. These cannot be switched off.
Analytics cookies — Help us understand how people navigate the site so we can improve it. We use tools such as Google Analytics for this purpose.
Marketing cookies — Used to track the effectiveness of our advertising on platforms including Meta (Facebook and Instagram) and TikTok. These cookies allow those platforms to show our adverts to people who have visited our site.
You can control or disable cookies through your browser settings at any time. Note that disabling certain cookies may affect how the website functions.
6. WhatsApp and Direct Messaging
If you provide your phone number to us, we may contact you via WhatsApp to send order updates, health information or promotional messages. You may opt out of promotional WhatsApp messages at any time by replying STOP or contacting us directly. Order-related messages are part of our service and will be sent regardless of marketing preference.
7. How We Share Your Information
We do not sell your personal information. We may share it only in the following circumstances:
Service providers — We work with trusted third parties who help us operate our business. These include payment processors, delivery companies, email and WhatsApp marketing platforms and website hosting providers. These parties are only given the information they need to perform their specific function and are required to protect it.
Legal requirements — We may disclose your information where required to do so by Nigerian law, a court order or a regulatory authority.
Business transfers — In the unlikely event that Nirvana Synergy Company Limited is acquired or merged with another company, your information may be transferred as part of that transaction. You will be notified if this occurs.
8. Payment Security
We do not store your full card details on our servers. All payment transactions are processed through secure, encrypted payment gateways that meet industry security standards. We are not responsible for the privacy practices of third-party payment processors — please review their policies separately.
9. Data Retention
We retain your personal information for as long as is necessary to fulfil the purposes outlined in this policy. Specifically:
- Order records are retained for a minimum of six years in line with standard business and tax obligations
- Marketing consent records are retained for the duration of our relationship with you
- Website analytics data is typically retained for 26 months
When your data is no longer needed, we securely delete or anonymise it.
10. Your Rights
You have the right to:
- Access the personal information we hold about you
- Correct any inaccurate or incomplete information
- Request deletion of your personal data, subject to legal obligations
- Withdraw consent to marketing communications at any time
- Object to how we process your data in certain circumstances
To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.
11. Children’s Privacy
Our website and products are not directed at children under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.
12. Links to Third-Party Websites
Our website may contain links to third-party websites including social media platforms, payment providers and partner pages. This Privacy Policy applies only to truvanaturals.com. We are not responsible for the privacy practices of external sites and encourage you to review their policies before sharing any personal information.
13. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology or legal requirements. When we do, we will update the date at the top of this page. For significant changes, we will notify you by email or by a visible notice on the website. Continued use of our website after changes are posted constitutes your acceptance of the updated policy.
14. Contact Us
If you have any questions, concerns or requests regarding this Privacy Policy or how your data is handled, please contact us:
Email: [email protected] Phone: +234 201 330 9407 | +234 906 187 3520 Website: truvanaturals.com
